Design Thinking Handbook
by Eli Woolery
Few topics are as foundational to the creative process than design thinking. In this book, you’ll learn how to put the thinking-based framework popularized by the Stanford d.school into practice so you can take on challenges in your organization and reach insightful solutions.
Written by Design Better co-host and Stanford product design instructor, Eli Woolery, this book features insights from designers at Google, Uber, Netflix, NASA, Khosla Ventures, and many more.
Length: 102 pages
Available in PDF and epub formats and is free for Design Better Premium subscribers.
What’s in the Design Thinking Handbook
Why we need design thinking
Learn why design thinking is more than a methodology and how it combines problem-solving with deep empathy.
Empathize
Step back and put yourself in users’ shoes to get closer to insightful, innovative design through empathy.
Define
Read how reframing your point of view based can shift your perspective and transform your final solution.
Ideate
Discover how to go beyond basic brainstorms early in the process to find potential solutions to investigate.
Prototype
Learn why you should challenge assumptions and solve disputes with prototypes before building a product.
Test
Read why observing users’ interactions with your product gives you the most important feedback of all.
About the author Eli Woolery
Elijah trained in the Product Design program at Stanford University, where he now teaches as a lecturer. He has a background in photography and filmmaking, as well as product and industrial design. He is formerly the Director of Design Education at InVision, a software design and collaboration platform.
After working as a lead design engineer with Light & Motion, a vertically integrated manufacturer of consumer underwater video and photography equipment, he pursued graduate studies in marine biology at Moss Landing Marine Laboratories, and co-founded the print magazine Wetpixel Quarterly in 2007. He was a founder in the second class of Innovation Endeavor's Runway Program, a venture-backed startup accelerator backed by Eric Schmidt's fund.
He also founded Out of the Deep Blue, a design consultancy, where he worked on web and mobile applications for clients like Genentech and Kaiser Permanente. As a life-long worshiper of the ocean, he loves to surf, dive, and kayak.
Download the Design Thinking Handbook
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